Project Description

Will Milkman be able to stop the evil Egghead?? Find out in Got Milk?’s Milkman Vs. Egghead!

Our challenge was to create a spot that showed Milk as no longer quiet and passive- a hero. We took the challenge literally and created Milkman vs. Egghead. Even egg (with all it’s protein) is no match for a glass of milk (which few know has more protein than an egg).

We studied many comics and classic super hero cartoons to decide the feel and look we wanted. Filmed entirely in front of a green screen we then tediously drew each of the background plates to complete the composite. We worked with Madison composer R.L. Wolf who delivered on the music beautifully.